Online Shopping – growing phenomenon


The latest trend in online purchases show that its customer base is going to increase steadily in the coming years. It is a phenomenon that will only increase in the future. This phenomenon began in 1992 when Charles Stack launched the first online book store. The craze quickly caught on to eBay and Amazon opened online stores.

Today no company can survive without an online presence. It is estimated that e-commerce is more than a hundred billion dollar industry in the US alone. Today almost anything can be bought online. From books to furniture to airline tickets – everything is available online

growing customer

Initially, only the rich used to shop online .. However, today most people shop online. One of the reasons behind this trend is the growing confidence in online shopping. Online companies, Google, Microsoft and other parties have gone to great lengths to ensure that buying products online is safe and hassle free process.

Today more than 50% of internet users around the world are also active Internet shoppers. This proves the trust people have in online transactions.

safe and convenient

Not only is s buying online safe, but it is also very easy. All the buyer needs is a computer, internet connection, bank account and credit card or debit card. Shoppers can use internet search engines to make online purchases. Just type in the words in the search box and you will be provided with a list of online merchants that are offering the product.

Clicking the mouse a buyer can compare offers from literally hundreds of online merchants. Compare offers and choose the one you think is best. Buyer can pay by credit card or debit card. Many traders also offer online payment by postal money order or checks. Shoppers can also choose to pay cash as an alternative delivery payment.

makes it attractive

In order to make online shopping attractive for customers, online businesses are constantly coming up with new ways. For example, it was accepted to increase its customer base, online businesses would have to deliver orders quickly. That is why today many e-commerce sites will deliver the goods from the area where the customer placed the order. This not only cuts the time it takes to deliver quality but also reduces shipping costs.

It has also been noticed that the buyer does not necessarily go to search engines to find a product. For online purchases, many customers follow the word of mouth. In other words, many buyers want to buy a particular product because their friends, family or acquaintances referred to them.

In fact today by online shoppers online shopping advice on the Twitter accounts. Twitter followers are recommending the latest shoes, mobile phones, movies and much more.

Today, many online businesses are on Twitter. They are using Twitter to learn more about their customers and use this information to come up with ways to revamp their offers.

future online shoppers can look for more services from online companies. With more and more benefits to be connected to online shopping, more and more people are going to use this option in the future.


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